eCommerce marketing involves getting your product out there. The real value comes when brand influence begins to grow your business organically. Clients, affiliates, influencers and partners can make recommendations and positive reviews about you which will help bring in more valuable customers. By starting an affiliate marketing program, eCommerce stores can drive more traffic consistently […]
Generally, every marketing plan aims at getting new customers on their list with the ultimate goal of moving every subscriber from the unprofitable group into a profitable group. Marketers can acquire new subscribers and point their attention to available products by sending personalised emails with individualised content. Working with the right audience segments, they send […]
Shopify is a leading e-commerce platform designed to help businesses set up stores and sell online. Popular for its low startup cost and easy-to-use interface, Shopify caters to every business type. With a monthly subscription, you can create and develop an online store via which you can promote, sell, and ship your products.
High Street shopping over the past decade has seen a sharp decline in the number of customers who do their shopping in person. Some retail locations who thrived for half a century or more are either fading away or already have closed their doors due to the rise in eCommerce. There’s so many reasons customers […]
Your company’s brand is one of its most valuable assets in the information age. It has its own set of assets that need to be tracked to in order to ensure that they are being used in the right way, and there are no discrepancies when it comes to your branding. In the digital […]
Unlike traditional advertising platforms like billboard ads, magazine ads, and television commercials, the advent of the internet brought a remarkably radical change to the concept of buying and selling. The ability of the consumer to shop with their mobile devices anywhere and anyhow they want brings in a whole new level of comfortability to the […]
Longstanding retailers on our high streets can no longer rely on footfall and widespread store locations to maintain and exceed revenue expectations past 2019. It’s time to focus on bringing their eCommerce up to speed. Companies like M&S have followed this trajectory as they announced that they will close 100 stores by 2022 to support […]
Did you know that global eCommerce retail sales are predicted to reach $4.5trillion by 2021? (Shopify Plus, 2019) – is your slice of the pie currently where you want it to be? Europe is the worlds third largest eCommerce market and as buyers look to buy domestically and further afield.
In this feature highlight on EKM, we’ll look at the various payment options available on EKM the British eCommerce company who pride themselves on giving you everything out of he box in order to make things as simple as possible for you to start driving sales.
The beauty of EKM is it’s simplicity, and if you’ve decided to opt for this UK eCommerce platform rather than the more popular Shopify, we’ll guide you how to set up the basics. The previous guide on getting up an EKM account and taking the first steps. Once a theme has been chosen there are […]
Just like any other website, Analytics is essential, EKM is no different. The Feature Manager section is the plugin section of other website building platforms. For EKM this is where you can download the ‘Google Tools’ feature which removes the need to go into the <head> section of the website source code to paste the […]
Selling online is a route to passive income generation. Here begins a series of How To set up EKM and transition from web page designing to the first sale. As the UK’s largest eCommerce platform many people in the UK are drawn to it’s focus on serving those of us from Blighty and decide to […]
EKM holds the unofficial title as the eCommerce platform of choice for UK companies which want to easily scale. It is now recognised in the eCommerce industry that a website will generally exist in one of three stages throughout its life. Startup – In this stage, the focus is on providing the best foundations and […]