Where To Start with Your Very First eCommerce Site
The best way to start building your online shop is having a solid strategy. A strategy will help guide you and work out how to resolve problems that may arise in the future, by anticipating your biggest potential challenges you will be more prepared to tackle them. Once you have a strategy in place, it’s time to consider your brand and domain name. Your domain name is the digital address for your website. It is best in the long run if you own your domain name, whilst this costs, getting one for free gives the website builder ownership rather than you. It’s worth spending a little extra and owning your own domain name. You can see if the name you are wanting is available to use by checking on a domain name provider, such as GoDaddy or Google Domains.
Planning the Layout of your Online Store
Once you have a strategy and a domain name, it’s time to start designing your store. You will need to choose a website building software, unless you want to code your website from scratch. However, to make it easier for yourself, there are many softwares out there to choose from, such as WordPress or Shopify, I recommend using one you find easy to use and works for you. Planning out the layout of your website before you begin will make the process ten times easier.
Simplicity and easy navigation through your website is important to plan out, If your user cannot work out how to use your website, they’ll use someone else’s. From browsing to buying it needs to be easy to work through. Another important aspect for your website is it needs to be mobile friendly. These days more and more people use their phones, rather than laptops or computers, to purchase online, if your website doesn’t fit and adapt to a phone screen, you could harm the credibility of your business and lose out on a large amount of potential buyers.