How to Write Killer Product Descriptions


Product Descriptions are an essential aspect of running an eCommerce business that successfully converts customers. An excellent product description can make or break the sale of a product. Read on to find out how to write Killer Product Descriptions

The Basics of CRO (Conversion Rate Optimisation)

Conversion rate optimisation

Conversion rate optimisation involves strengthening and boosting your eCommerce website’s design, layout, ease of use and content. In this article, we will discuss why doing this will enable you to get the best conversions possible for your online shop.

The Basics of A/B Testing Your eCommerce Website

basics of A/B testing

A Brief Intro to eCommerce A/B Testing A/B testing, also known as split testing, is an effective way to investigate and determine which design, functionality and content on your page is deemed the most successful to optimize your business. Using this, you can test variations of your page, or elements on your page, to see […]

Getting Started With Google Analytics

analytics to keep your eCommerce business strong

Google Analytics seem intimidating if you’ve never used them before but there’s no need to panic. We’ll run through the basics to make it a little easier for you.

Speed Testing: How to Optimise Your Website

eCommerce: How to Write a Successful Blog to Promote your Website

Congratulations! You have created your website. Now what?  The site is published and you may be starting to get some traffic, but not as much as expected. There are many reasons why this could be, one of them being the speed. “But my website IS fast. It is made using the newest web builder” which […]

Headless Commerce: the new eCommerce?

Headless commerce

One of the newly discussed and least understood buzzwords in eCommerce is ‘headless eCommerce’ and it has been comfortably providing more options for brands.

eCommerce Impulse Factors: What Makes Customers Buy Online

impulse factors eCommerce

There are many impulse factors in psychology that can explain why customers buy online. Learning these can help you grow your business to new heights. In this article, we will discuss these factors and on why they should matter to you.